SEO is not quite the same as SEO

Our Team

Our SEO team is responsible for the implementation of technical details concerning Kaufland.de search engine optimisation. They spend most of their day-to-day business by analysing, phrasing, and implementing the corresponding recommendations for action – but they also work directly in the product teams. The measures worked out this way are then implemented not only by the SEO team as such, but also by many other departments, for example by the online editorial team.